Breakthrough Technologies for Prostate Cancer Patients
Free Presentation Explains New Technologies That Target Tumors, Spare Lifestyle
Dr. Herb Riemenschneider, Dr. Vikram Krishnasetty, and Dr. John Jurige Jr. will speak about new diagnostic and treatment approaches for the first time.

Recent imaging advances, especially more powerful and sophisticated Magnetic Resonance Imaging (MRI) improve visual diagnosis and reduce the number of unnecessary biopsies. This minimizes today’s biopsy risks of infection, false negatives, and collateral damage to nearby tissues and nerves. More importantly, when patients are accurately diagnosed, they may be candidates for focused treatments that immediately destroy prostate tumors without surgery or radiation. Targeted tumor destruction works by applying extreme temperatures (heat or cold) to just the cancer. These outpatient procedures are minimally or non-invasive, depending on the method. Recovery is very rapid, with very little risk of urinary or sexual side effects. Special attention will be given to PCA3, 3T MRI, and HIFU, or High Intensity Focused Ultrasound.

This important seminar is open to the public free of charge. It will be held on Thursday, February 28 from 6:30-8:00 pm at the University Plaza Hotel and Conference Center, 3110 Olentangy River Rd., Columbus, Ohio 43202. Information on MRI diagnosis and treatments involving thermal tumor destruction will be discussed. Light refreshments will be served. Reservations are encouraged. Call 614-442-3000.

About The Presenters
Dr. Riemenschneider received his MD at Ohio State U Medical School (OSUMS). He completed his urologic training at Indiana U, Dept of Urology. He served as Clinical Instructor of Surgery in Urology at OSUMS (1972-81), and Clinical Assistant Professor of Surgery (1981-2006).

Dr. Jurige Jr. is a board-certified urologist with First Urology (Louisville, KY). He completed his Urology residency at the University of Louisville where he is Assistant Professor of Surgery. He has performed HIFU procedures since 2008 and is certified to proctor physicians learning this treatment.

Dr. Krishnasetty completed his Radiology residency and fellowship at the Massachusetts General Hospital/ Harvard Medical School in Boston, MA. He has been with Columbus Radiology since 2008 and currently serves as section head of Body Imaging.
Dr. Herb Riemenschneider - Innovative Expert, Devoted Practitioner
In medicine, as in other fields of science, there is a mainstream of thought which can afford a comfortable practice for those who merely follow the norms. But in every age there is also a leading edge—a small band of pioneers who move the mainstream toward new discoveries, new treatments and new solutions to age-old afflictions. It is a matter of devotion; the pioneers never rest until their vision of a new day is realized.